1) Self Tanner Application To The Face:
Weather a walk in or regular client; this is a great way to deliver glowing, luminous skin. (Gives the opportunity to introduce yourself and your full range of services.) Self Tanners have a tendency to build up or cake where skin is thickened or rough, leaving unsightly dark orange spots. For best results apply self tanning products to clean, exfoliated, and moisturized skin. Once the moisturizer has absorbed into the skin, begin bronzing application on cheekbones, and smooth outward covering the face and throat. This gives a sun-kissed look without appearing too fake. Be sure to feather into the hairline and behind the ears with minimal product so there is no line of demarcation. If bronzer has collected in the brows or nooks and crannies of the face, simply apply a small amount of moisturizer to a cotton swab and go over the affected area to remove excess color. This will prevent streaks and splotches.
2) Brow and Lip Refresher:
How many times do you see women with chewed off lipstick or poorly shaped or groomed brows? By offering fresh or different lip color (liner, lipstick, or gloss) with application tips, or applying fresh brow powder or pencil in a complementary shape we give clients a polished look. By re-shaping someone’s eyebrows with cosmetics and showing them how much this can open up and lift the eyes, we can gain new clients and build loyalty, all without the fear of a waxing mishap or tweezing debacle. After all, it’s only make-up. Often times clients will purchase lip color and yet not use it at home, because it doesn’t look the same as when you applied it or it doesn’t stay on. Teach them how to prep the lips and layer color for longevity.
3) Skin Care Lesson:
Teach clients to care for their skin properly in 10 minutes or less… Make an event of it, offer “product amnesty” for what they’ve been using, then show them how your products and treatments fit in for the best results. You can work backwards from their make-up application to their cleansing routine or the other way around. Products work wonderfully if you use them properly, but how many times do we hear horror stories about consumers misusing products or self-prescribing the wrong things. Teach them how and when to cleanse, as well as what to cleanse with. Exfoliation is a hot topic to cover with just about everyone. Explain the benefits as well as the dangers of exfoliation and the differences in the exfoliants that you have to offer. Masques and Serums offer tremendous benefits to the skin, but who knows how often to do this? Write out a prescription for each person, detailing their daily routine for morning and night and any intensive recommendations you’ve made to achieve greater results. Don’t forget to write out your service recommendation for each client; they’ll still need to see you monthly for professional treatments.
4) Make Up Lesson For The Latest Trends:
Make recommendations and show clients how to use any unfamiliar products i.e. adding rose blush or metallic eye colors into their daily or evening look. My favorite is when the client is checking out and there is a line offer to update their look while the line shortens. The most popular selling items during this pick me up treatment are a shiny gloss that is not sticky. It will not stick to the hair and therefore is a must. Do their brows with a brow tamer and add a swoop or metallic which is an instant pick me up. They look better and the line is shorter. Offer them to come in and bring their entire makeup bag and you can go through it to update it thoroughly.
5) Hand Out Complementary Signature
Sample Packs:
Packets including one of each skin care, body care, sun protection, cosmetic, and bath product (a true sampling of your star products) with a service menu or business card, will be a fantastic goodie bag to entice them back. Ask the client to do you a favor and try this new pack on one side of their face or body for a few days and then compare the results. If your products samples are great which they should be the client will be calling to ask if they can have that great serum that you gave them a sample.
6) Foot and Calf Massage:
Ahhh the feeling of a good foot massage… Offer 10 minute lower leg and foot refresher, using a cooling leg gel and reflexology points to relax tired and abused feet. Do this while their manicure is drying and you are waiting for your next client. This treatment also works for massage therapists. Try adding this to the end of the massage for a cooling effect on the legs and ankles. The client enjoys the refreshing feeling while the therapist works on a few reflexology points.
7) Skin Analysis:
Use a Woods Lamp or Skin Scanner Box to show clients what’s really happening in their skin. This is a sure way to boost bookings, as well as retail sales. When you show them what you see they will be excited to make changes in their skin. The Skin Scanner allows the client to identify their needs and then you work together to solve the problems that they think are important.
8) Scalp Massage:
Utilize pressure points and de-stressing movements to relieve tension in the head, neck and shoulders, all with the client sitting up in a regular chair. One of the best times to do this is right after the facial as they usually are not ready to get up yet. During this time you can talk about the benefits of massage and how the entire body is connected. The massage therapist will appreciate the referral and next time will refer back to you. Team work is the best path to success in any salon or spa.
9) Paraffin Hand Treatment:
Cleanse hands and exfoliate with a sugar or salt scrub, then dip into paraffin wax and wrap for 5 to 10 minutes for the ultimate hand hydration. Paraffin dips are usually done during manicures and pedicures but adding them during facials keeps the clients warm and relaxed. A quick add on during a makeup application gets the client to relax during her makeup application.
10) “Zit Zapping” and Purifying Direct
High Frequency:
leanse clients skin and blot dry, then utilizing an argon or neon high frequency electrode cover all areas of oil or congestion for 3 to 7 minutes concentrating in areas with blemishes. Finish with the appropriate moisturizer and concealer or spot treatment. This is best done right before any make up application and is especially helpful after massage when the client has “cradle face”. Sometimes between a manicure or pedicure there is a few extra minutes. This introduces facials to your nail clients.
No matter which Quickie you choose know that the most important is to introduce new services to all your clients in a non-threating fun way. If you are having fun the clients will want to be part of that excitement. Quickies can be done as a no charge add on during slow days or something that you do every day. The easiest way to succeed in the quickies is to have an internal contest that the person who does the most quickes in 1 week wins products from your skin care company. All skin care companies that you work with should provide you with the support to do your quickies. Make your skin care company part of your team.
